Conduct research to understand what motivates users to achieve their goals, establishing needs that translate to requirements.
Engage users in an immersive experience. Increase online conversion through usable and motivating user journeys.
Identify and manage changes to increase conversion. Identify your target audience. Turn data into insight that is meaningful.
Schuh was looking to increase engagement across channels, whilst also personalising content for their users to increase referral traffic.
Pepsi's goal was to uncover business needs through the utilisation of user experience methodologies.
Ladbrokes wanted to expand its services by redesigning their Self Service Betting Terminals at the retail outlet.
Afshans' clients include
- “Afshan is able to pro-actively engage the stakeholders during workshops, one-to-one stakeholder interviews and surveys. She is hard focussed and passionate.”
- “Afshan exudes enthusiasm and tasks responsibility in everything that she takes on. She has managed multiple stakeholders in fairly difficult situations.”